Sometimes an idea has a moment, and one which I have heard floating around a lot recently is the concept of an autumn reset (there's probably a piece to be written on how, in this information saturated and algorithmic age, it's unsurprising that you hear a few people talking about the same thing at the same time, but this isn't it) or fresh start to the year. I was reading an article (which I won't link to, as frankly it was too stupid an idea to deserve the clicks) which was pushing the idea of autumn as being the ideal time for this, a new you, a reset after the excesses of summer. The reason ran thus: it's the start of the academic year, freesh starts for kids and young adults, why not for the older ones, too? To which I can only reply: New year's resolutions are a bad enough idea in January, why on Earth would you want to do them again? To which, of course, the only reasonable response is that nobody ever got poor by copying. The attempts to rebrand Easter...
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